AUSSIE BEEF & LAMB CAMPAIGNS
Aussie Beef & Lamb is the global brand representing all beef, lamb and goat meat from Australia, conveying the story of Australia’s high quality and sustainably produced red meat that underpins all of MLA's international marketing initiatives.
Lamb Is On The Menu
Lamb Is On The Menu is a nationwide culinary celebration running exclusively this July across 15 of Vietnam’s top restaurants.
In partnership with Meat & Livestock Australia (MLA), this limited-time campaign showcases the versatility, premium quality, and sustainability of Australian lamb through specially crafted dishes by Vietnam’s most innovative chefs.
Whether you’re a seasoned gourmand or simply curious, this is your chance to savour the best of Australian lamb — one extraordinary plate at a time.
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TABLExperience
From 1 - 31 May 2022, Aussie Beef & Lamb presents a ‘meatlicious’ array of Australian beef and lamb creations across Hanoi & Ho Chi Minh City’s best restaurants. Widely trusted by chefs for its premium quality and taste, which results from over 200 years of farming traditions and an unspoiled environment, Australian beef and lamb brings out the best flavours in global cuisines!
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Lambassador
We bring you the amazing flavours of high quality, nutritious, and halal Australian lamb into the homes, hearts and recipes of South East Asia.
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