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Australia is a top-choice for food safety, quality assurance, and traceability, and it's no surprise why. Our animals are raised in the most optimal environment. In this blog, we'll show you how to enjoy the best beef and lamb at your favourite grocery store with confidence. Don't miss out on the unbeatable flavours - start grilling up some Aussie-style goodness now.
Why Australian Chilled Beef is the Superior Choice
Discover why Chilled Australian beef stands out as the superior choice for quality, safety and taste. Processed under strict hygiene standards, it is rapidly chilled and vacuum packed to prevent bacteria growth and preserve tenderness. Unlike frozen or local fresh beef, it offers exceptional texture and flavour without moisture loss. Experience the premium quality of Australian chilled beef cuts for an unparalleled culinary experience.
READ MORESecondary Cuts: D-Rump
Explore the rich, beefy flavour of D-Rump, a versatile and affordable secondary cut. Located on the rear of the beef carcass, it offers a full-bodied, beefy taste with excellent marbling, and is ideal for slow cooking, grilling, or roasting. Choosing D-Rump supports sustainable eating and offers a leaner, healthier alternative to prime cuts while delivering robust taste and tenderness.
READ MORELamb Cut Feature: Short Loin
Explore the versatility of the short loin, a premium lamb cut positioned between the leg and rack, accounting for 12.1% of the carcase. Known for its tenderness, this versatile cut is ideal for high-heat roasting and grilling. The lamb 'T-bone' chop, featuring the fillet and eye of loin, offers rich flavour and exceptional texture, perfect for roasting whole or deboning for stuffing and trussing.
READ MOREWhat nutrients are included in red meat?
Explore the essential nutrients found in Australian red meat. Underscored by its low saturated fat content and high-quality protein, red meat is a powerhouse of vital nutrients like protein, iron, zinc, and B-vitamins, supporting energy, immunity, and overall health. Learn how these nutrients contribute to muscle, bone, and heart health, making red meat a valuable part of a balanced diet for a healthier body and mind.
READ MOREBeef Cut Feature: Cube Roll
Explore the Cube Roll, a prime cut of Australian beef known for its tenderness and succulent flavour. Hailing from the forequarter between the 4th and 13th ribs, the Cube Roll, also known as the rib-eye roll, is ideal for both flavourful roasts and steaks. Discover why this cut, representing just 2.8% of the carcass, is highly favoured among chefs and home cooks alike for its quality and versatility.
READ MOREAre other foods more environmentally friendly than red meat?
Explore the environmental impact of red meat compared to other foods within the Australian diet. Learn how adhering to the Australian Dietary Guidelines and focusing on sustainable consumption and production practices can actually lower the ecological footprint of your meals. Discover why Australian beef and lamb might be more sustainable choices than you think, and find out practical tips for reducing food waste and promoting a healthier planet.
Dive into the facts and make informed decisions about your diet!
READ MOREAussie Red Meat Ambassador Showcase
Explore this signature masterclass-dining showcase collaboratively delivered by 6 ASEAN red meat ambassadors. Get to know our Aussie Beef Mates and Lambassadors up close and personal! An exciting and mouth-watering experience not to be missed!
READ MOREHow much red meat should I eat?
The Australian Dietary Guidelines recommend eating 455g of lean, cooked red meat per week as part of three to four healthy, balanced meals. Learn how much red meat to eat here.
READ MOREBeef Cut Feature: Rump
Discover the versatility of the beef rump, a boneless five-muscled primal cut located between the sirloin and topside, comprising 3.8% of the carcase. This guide details the range of rump cuts, from the succulent Rost Bif to the tender Rump Cap, offering diverse textures and flavours suitable for various culinary applications.
READ MOREHumane treatment of animals
Explore the principles of humane treatment of animals in the Australian red meat industry, focusing on the commitment of farmers to livestock health and wellbeing. Learn how the industry upholds rigorous animal welfare standards to ensure ethical and responsible farming practices. Discover the measures in place that promote good animal health and support the welfare of livestock in every stage of production.
READ MOREDedicated to the climate solution
AACo, holding almost 1% of Australia's landscape, is deeply committed to environmental stewardship. Learn how their focus on animal welfare and innovative strategies aim to reduce methane emissions and enhance carbon sequestration, driving significant climate action across their operations.
READ MORELamb Cut Feature: Shank
Discover the finest of Australian Lamb Shank, meticulously sourced from the area above the knee joint and below the leg, encompassing both forequarter and leg cuts. Renowned for its rich flavour and tender, pull-apart texture, Aussie lamb shanks are ideally slow-cooked in liquid, while also deliciously exquisite as trimmed shanks, or drumsticks.
READ MOREBeef Cut Feature: Knuckle
Discover the knuckle cut, also known as the round, located above the knee joint on the hind leg. Learn how this cut, comprising three major muscles and making up 3.3% of the carcase, is best prepared. Ideal for low and slow cooking or stir fry, the lean eye of knuckle is perfect for roasting or slicing into medallions.
READ MOREBeef Cut Feature: Brisket
Discover the rich flavour and versatility of Australian Beef Brisket. Sourced from the well-exercised underside chest area, it offers superior taste whether bone-in or bone-out.
READ MOREBest Use of Australian Land
Explore how Australia leverages its unique land for livestock farming, transforming non-arable terrains and inedible plants into nutritious food, with only 8% suitable for crops.
READ MORELivestock Production Assurance (LPA)
Find out more about the Livestock Production Assurance (LPA) program.
READ MOREMeat Standards Australia
Meat Standards Australia (MSA) is the world’s leading eating quality grading system proven to take the guess work out of buying and cooking Australian beef and lamb.
READ MOREHow to marinate beef
Marinades, rubs and pastes add enticing flavour layers to your beef. If you're new to marinating, getting started is a cinch as the basics are likely waiting patiently in your pantry.
READ MOREIs red meat good for my health?
In line with the Australian Dietary Guidelines, eating red meat in three to four healthy, balanced meals a week is recommended for a healthy diet.
READ MOREEverything You Need To Know About Beef Mince
Mince is magic! Lasagne, meatloaf, bolognese sauce, beef rissoles – mince is the starting point for most family faves. Choosing, buying and storing mince is a little different to other cuts. For the greatest result, check out our ultimate how-to guide.
READ MORERed Meat Joins War On Waste
Learn how the Australian red meat industry is driving sustainability through waste reduction. Explore their vision for 'zero waste' discharge, innovative strategies, and environmental benefits. Stay updated on their journey towards a greener future.
READ MOREBeef
Australian beef is renowned around the world for its outstanding quality, clean and green production, superior traceability and quality assurance systems.
READ MORERed Meat and Renewable Energy
Find out how the Australian red meat industry is working towards a “renewable” future in running their businesses.
READ MOREThe Biogenic Carbon Cycle Explained
Ruminants such as cattle, sheep, and goats emit methane, a potent greenhouse gas, as a natural part of the biogenic carbon cycle. This cycle has been present since the dawn of life and involves the recycling of methane into carbon in plants and soil.
READ MOREMeat Processing and Animal Welfare
The meat processing industry is dedicated to promoting animal welfare and has established its own animal welfare standards and certification system to guarantee the well-being of livestock.
READ MOREBiodiversity and Red Meat
The presence of cattle and sheep on farms can have a detrimental effect on the biodiversity of a region. However, fresh approaches in grazing are enabling farmers to maintain both their livelihoods and the natural ecosystems around them.
READ MOREThe Art of Dry Ageing
The story around dry ageing is really about improving eating quality and producing a unique complex range of flavours by storing fresh beef in a humidity and temperature controlled environment for a period of time. The art behind dry ageing is being able to tell when the beef is at the point when the complexity of flavours is at its optimum while maintaining some juiciness.
READ MOREHow is lamb climate neutral?
Explore the efforts of the sheep meat industry to achieve carbon neutrality through sustainable food production methods in this informative article.
READ MOREThe health benefits of red meat at key life stages
Explore the important role that red meat plays in fulfilling our nutritional needs at every stage of life.
READ MOREFarmers' efforts to improve our planet
A story about Australian farmers' efforts to make the planet greener.
READ MOREThe Benefits of Browning Beef
Browning beef gives it a richer, deeper and more complex flavour, not to mention an enticing aroma. Come and discover the science behind the browning reaction and learn how to brown beef like a pro.
READ MOREKid-Friendly Beef And Lamb Dishes Your Child Can Make
Kitchen Skills and Meal Ideas From 3 to 12
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